Compete Campaign
The Compete campaign showcased top-performing products across our entire portfolio. This 3-in-1 campaign (AI-ready Devices, Storage & Servers) leveraged bold monochromatic design, sophisticated product imagery, and compelling messaging to create a high-impact visual experience. This strategic approach resulted in a 41% increase in lead generation from digital advertising efforts.
I was the Art Director of this campaign.
AI-ready Devices Campaign: Social media carousel
AI-ready Devices Campaign: 15-second social media impact video featured on YouTube, Facebook & Instagram
Server Campaign: Social media carousel
Server Campaign: 15-second social media impact video featured on YouTube, Facebook & Instagram
Storage Campaign: Social media carousel
Storage Campaign: 15-second social media impact video featured on YouTube, Facebook & Instagram